Audience

Companies searching for a solution to scale their trade promotion optimization tasks

About Wipro Promax

Trade spend is typically the second largest expense after cost of goods sold for Consumer Packaged Goods (CPG) companies. With consumer behavior and retail partnerships rapidly changing, CPG companies need better capabilities to rapidly scale their trade promotion optimization tasks. Optimizing trade spend remains a challenge due to external factors such as intense competition within the industry, country-specific logistics management, and regulatory compliance requirements. Enterprises also face challenges due to internal factors such as data residing in multiple sources (ERP, POS data, and syndicated data from Nielsen and others), difficulties in gaining insights from pre- and post-promotion analyses, or the usual struggles of collaboration between sales, marketing, finance, and demand-planning teams. Wipro’s Promax® suite of solutions for trade promotion management, optimization, and execution (TPM, TPO, and TPx) is designed to address each of these business challenges.

Other Popular Alternatives & Related Software
LEAFIO
LEAFIO
(2 Ratings)
For more than 15 years, we've followed our passion for bringing innovations within reach to retailers. We help to earn more, make fewer mistakes and work more efficiently by using advanced software to streamline routine supply chain processes. We've helped over 250 retail chains in 40 countries achieve greater efficiency. LEAFIO is designed to autonomously execute demand-driven replenishment in an environment of low predictability and constant change. Self-regulating algorithms guarantee sales, margin and turnover increase, inventories optimization, and time-saving due to demand satisfaction. Your trusted advisor in complex retail promotion planning, coordination, and execution. LEAFIO shelf space and planogram optimization module is a full-cycle macro and micro space management solution for retailers and CPG companies that enables automated planogram generation, execution control, and shelf space performance improvement.
Learn more
Trade Promotion Master
Trade Promotion Master
Trade Promotion Master™ offers the functionalities to radically improve your promotional process based on the maturity of your market and business needs. We offer a true end-to-end predictive trade promotion management solution combining zero touch planning, optimization and evaluation from a single point of entry.
Learn more
BluePlanner
BluePlanner
BluePlanner, complete revenue management software for Consumer Goods Sales, Demand Planning, Finance, and Accounting professionals. Trade Promotion Management supports annual planning, execution, and analysis of accounts, with a full suite of financial and managerial approvals for each activity. CG Manufacturers use these detailed plans to control trade spending and assess the performance of their business. Trade Promotion Optimization augments TPM with additional intelligence, simulations and advanced reporting capabilities to support the promotion effectiveness mission of CG manufacturers. Integrated Business Planning provides capabilities to support annual operating plan definition, target settings, and sales and operation forecasts. More broadly, it facilitates the ongoing collaboration across sales, supply chain, finance and channel partners to optimize volumes and financial forecast and deliver against overall business objectives.
Learn more
Simplain Vendor Portal
Simplain Vendor Portal
(8 Ratings)
Simplain Vendor Portal is used by some of the leading retailers in the world to streamline their supplier collaboration. By implementing the solution, retailers and wholesalers can realize immediate gains in productivity, speed to market and establish a solid foundation for other digital transformation initiatives. The platform helps facilitate workflow driven collaboration / negotiation with suppliers for key business processes such as Vendor Onboarding, Item Management, Cost management, Deals & Promotions management, Purchase Order Management & Invoice Management. Simplain Vendor Portal is capable of integrating with GDSN providers to synchronize item attributes, nutritional and product certifications and digital assets. The system also provides REST APIs for bidirectional communication with the back end ERP systems.
Learn more

Integrations

See Integrations

Ratings/Reviews

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Company Information

Wipro
United States
www.wipro.com/consumer-packaged-goods/wipro-promax/

Videos and Screen Captures

Play Video Wipro Promax Screenshot 1 Wipro Promax Screenshot 2
Other Useful Business Software
Striven | All In One Business Management Software Icon
Striven | All In One Business Management Software

Striven is an all-in-one business management software suite with everything your organization needs for success.

Striven is the all-in-one business management software that lowers your costs, improves your operations, and makes work easier. Make your company’s data coherent, connected, and relevant.
Learn More

Product Details

Platforms Supported
Cloud

Wipro Promax Frequently Asked Questions

Q: What kinds of users and organization types does Wipro Promax work with?
Q: What languages does Wipro Promax support in their product?
Q: What other applications or services does Wipro Promax integrate with?

Wipro Promax Product Features

Trade Promotion Management

Analytics / ROI Tracking
Budgeting & Forecasting
Competitor Analysis
Customer Management
Approval Workflow
Claims Management
Compliance Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management