Audience
Businesses searching for a a streamlined market research platform that quickly provides exclusive, agile insights into how and why consumers make decisions
About Vennli
To make the right decisions that drive growth, companies need the right insights at the right time. Traditional market research firms deliver too much data, not enough insights, and it takes too much time. Trusting gut instinct takes little time but doesn’t ensure that decisions made will drive the growth expected. This is why Vennli executes agile market research and delivers fast, simple, and actionable insights on why customers make choices because at the heart of growth is a customer choosing you over a competitor. Through surveys with current and prospective students, Vennli analyzes how different student segments view your institution and peer institutions in order to determine which audience segments are most promising. These agile, data-driven insights can inform marketing strategy and recruitment plans to drive increased enrollment.
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WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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With offices across the UK, USA and Europe, FlexMR has been at the forefront of developing practical innovations in online market research for over a decade. During this time, we have worked with a variety of the world’s most innovative brands, including The Home Depot, iHeartMedia, Specsavers, Formula One, SkyBet and more.
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Integrations
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Company Information
Vennli
Founded: 2013
United States
vennli.com
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