AWS Glue
AWS Glue is a serverless data integration service that makes it easy to discover, prepare, and combine data for analytics, machine learning, and application development. AWS Glue provides all the capabilities needed for data integration so that you can start analyzing your data and putting it to use in minutes instead of months. Data integration is the process of preparing and combining data for analytics, machine learning, and application development. It involves multiple tasks, such as discovering and extracting data from various sources; enriching, cleaning, normalizing, and combining data; and loading and organizing data in databases, data warehouses, and data lakes. These tasks are often handled by different types of users that each use different products. AWS Glue runs in a serverless environment. There is no infrastructure to manage, and AWS Glue provisions, configures, and scales the resources required to run your data integration jobs.
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Improvado
Improvado is an AI-powered marketing intelligence platform that enables marketing and analytics teams to unlock the full potential of their data for impactful business decisions.
Designed for medium to large enterprises and agencies, Improvado seamlessly integrates, simplifies, governs, and attributes complex data from various sources, delivering a unified view of marketing ROI and performance. With 500+ ready-made connectors extracting over 40,000 data fields from virtually every marketing platform you use, Improvado seamlessly:
- Integrates all your marketing and sales data into a unified dashboard
- Normalizes disparate data structures into consistent, usable formats
- Generates instant reports that previously took days to compile manually
- Delivers real-time cross-channel performance insights
- Automatically updates your visualization tools like Tableau, Looker, or Power BI
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Singular
Singular empowers marketers to futureproof their growth with next-gen attribution and analytics. We provide a holistic solution that combines mobile attribution with industry-leading cost aggregation, flexible ROI analytics, and automatic loading directly into your BI tools.
With Singular you are able to
- Measure and report on all the channels you work with
- Analyze ROI by combining attribution with leading cost aggregation
- Track and analyze across the entire user lifecycle
- Block more fraud with best-in-class fraud prevention
- Monitor a single managed pipeline with a plug-and-play solution to extract, transform and load analysis-ready marketing data into your chosen data warehouse
Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance.
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Microsoft Power Query
Power Query is the easiest way to connect, extract, transform and load data from a wide range of sources. Power Query is a data transformation and data preparation engine. Power Query comes with a graphical interface for getting data from sources and a Power Query Editor for applying transformations. Because the engine is available in many products and services, the destination where the data will be stored depends on where Power Query was used. Using Power Query, you can perform the extract, transform, and load (ETL) processing of data. Microsoft’s Data Connectivity and Data Preparation technology that lets you seamlessly access data stored in hundreds of sources and reshape it to fit your needs—all with an easy to use, engaging, no-code experience. Power Query supports hundreds of data sources with built-in connectors, generic interfaces (such as REST APIs, ODBC, OLE, DB and OData) and the Power Query SDK to build your own connectors.
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