GetWhy
GetWhy is a generative AI-powered end-to-end consumer insights platform that converts research questions into actionable qualitative findings, captured via video interviews, and delivers them at agency-level quality in a matter of hours rather than weeks. Beginning with a simple prompt, GetWhy’s AI agent designs and launches studies, recruits participants from its global panel, conducts think-aloud interviews, transcribes responses, analyzes sentiment, and synthesizes key insights. The system draws from a knowledge base of over 250,000 qualitative sessions to surface quotes, patterns, and themes with speed and depth. The platform enables teams to move fast, empathize deeply, and execute with precision across research, concept development, messaging, and customer experience initiatives, turning the “why” behind consumer behavior into repeatable, scalable decisions.
Learn more
Discuss.io
Discuss.io is a smart video platform that helps global brands and agencies plan, execute and share qualitative research conversations at scale. We help enterprise market researchers, UX researchers, product managers, sales professionals, brand managers and CX departments ramp consumer conversations and streamline the workflow. Built by market researchers, key features include live video interviews, mobile screen share, interactive whiteboards, built-in auto translation (100+ languages), powerful tagging and the Respondent Management Hub. Easily create clips of important moments and build a highlight reel that tells a story, without pouring through hours of video. In addition to a world-class technology platform, we can provide a range of market research services such as moderation, human translation, recruiting and program management through our marketplace.
Learn more
Listen
Listen is an AI-driven research platform that helps businesses conduct customer interviews at scale, replacing traditional methods like surveys and focus groups. With its AI-moderated interviews, Listen provides fast, qualitative, and quantitative insights from millions of participants, all in real-time. The platform supports various use cases, including concept testing, brand perception, creative testing, and usability testing, and can handle video, audio, and text-based formats. Whether you’re testing new ideas, gauging customer sentiment, or evaluating brand value, Listen Labs provides actionable results within hours, not weeks.
Learn more
atypica.AI
Atypica is an AI research agent that automates the end-to-end consumer insights workflow by generating realistic, behavior-driven personas, conducting AI-led interviews, and performing deep analytics to uncover the emotional and cognitive factors behind human decision-making. It can instantly create diverse AI personas informed by demographic and social-media data, supporting 300,000 synthetic agents, and augment them with 10,000 “real person” agents built from in-depth consumer interviews. Each agent maintains consistent personality traits, cognitive biases, and decision-making frameworks, delivering authentic responses with 85% human-like accuracy. Researchers define questions and, in under 30 minutes, initiate AI-conducted interviews that yield rich transcripts (often 5,000 words per agent), then leverage built-in behavior analysis to identify emotional triggers, biases, and cultural influences.
Learn more
