Audience
Advertisers searching for a solution that helps reach multiple publishers
About CTVision+
Rakuten Advertising provides hassle-free access to premium video inventory through CTVision+, a single marketplace backed by our local experts. We’ll find your audiences to help you tell your brand story. Take the hassle out of your CTV buying. Get the scale you need all in one place without compromising on quality. Serve impactful brand placements to a captive target audience through the biggest screen in the house. Leverage our expertise in CTV and media strategy to optimize performance and outperform. Access the latest innovations in ad formats to deliver personalized and dynamic viewer experiences and drive downstream performance. Get the scale you need without compromising on brand safety and enjoy reliable and transparent reporting.
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Rakuten Advertising
Connect with your audience in a captive environment from the smallest to the biggest screen in the house. Access industry-leading experts with a proven track record of delivering for brands. Manage campaigns using proprietary technology that delivers results across the entire marketing funnel. Deliver ads to audiences with high-impact placements in a safe environment across the Rakuten ecosystem. A custom-built portfolio of industry-leading publishers connected to Rakuten’s audience engine is proven to be in high demand from global advertisers. We deliver measurable impact and consistent results for brands that keep them coming back. A collection of premium inventory to be sold by Rakuten’s CTV local market experts. Seamless onboarding with no hidden tech or intermediary fees.
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Chocolate Platform
All auctions are conducted on a server, and the user's browser is unaffected which reduces the page load time considerably and improves the overall latency. Video bidding is managed over a server and has no impact on web page load time. Additionally, all major OTT advertising is done server-to-server since there is no open-ended webpage ecosystem. Server-side auction involves minimum hassle and steps for buyers to reach their desired audience. No complex header wrappers and tags to navigate. Chocolate premium is an invite-only platform offering unique premium programmatic video supply to premium brands. Powered by a server-side auction mechanism, buyers get the shortest path to premium supply as complex navigation through header wrappers & tags is eliminated.
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Curated.Media
Curated.Media is a self-service, independent programmatic media curation platform that helps advertisers, agencies, and programmatic media buyers streamline how they build, manage, and activate curated Private Marketplace (PMP) deals and inventory packages across digital advertising channels. It enables users to access a library of curated PMPs or create custom PMPs that combine publisher first-party data, third-party audience layers, and context-specific inventory, such as CTV packages or performance-oriented placements, to align with precise targeting and KPI goals. It emphasizes control, transparency, and efficiency by letting buyers shape supply, cut out intermediaries, and directly curate the inventory they activate, reducing operational friction and improving campaign performance compared with unmanaged programmatic buys. Features support layering audience signals, choosing inventory based on context or performance, and optimizing deals with data-driven insights.
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1plusX
At 1plusX, we empower publishers and advertisers to take control of their first-party assets to drive business results. Our real-time data management, data clean room, and CTV solutions converge to help customers engage their audiences with more meaningful and personalized content and advertising. We support publishers in monetizing their inventory and optimize advertisers’ marketing performance through data. So far, we’ve enhanced the marketing performance of companies around the world including Axel Springer, BI Garage, Le Figaro, South China Morning Post, and Tegna. And now part of TripleLift as of March 2022, the advertising technology company reinventing ad placement at the intersection of creative, media and data, we’re bringing publishers and marketers the most viable solution for the privacy-centric era of advertising.
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Integrations
Company Information
Rakuten Advertising
Founded: 1996
United States
rakutenadvertising.com/en-uk/ctvision/
Videos and Screen Captures
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Product Details
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Cloud
Training
Documentation
Support
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