Best Account Based Marketing Software in India
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Compare the Top Account Based Marketing Software in India as of April 2026
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What is Account Based Marketing Software in India?
Account based marketing software is a technology solution that enables businesses to target and engage specific accounts or customer segments. This software typically provides features such as segmentation, personalized content, account profiles and customer intelligence. It helps marketers identify the right audiences and deliver relevant messages to boost brand awareness and increase sales. Compare and read user reviews of the best Account Based Marketing software in India currently available using the table below. This list is updated regularly.
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1
Pipedrive
Pipedrive
Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier.Starting Price: $24/month -
2
DealSignal
DealSignal
DealSignal provides fresh, accurate, verified B2B data that helps sales & marketing teams maximize their efficiency, performance and results. Precisely target the right buyers, personalize your outreach, and drive more conversions. The DealSignal platform provides access to 600M+ global companies and contacts with over 100 data points, including detailed account profiles, contact profiles, verified emails, corporate & direct phones, social URLs, and mailing addresses – all with 97%+ accuracy and a 100% data guarantee. Optimize your lead scoring and routing, accelerate sales follow-up, personalize conversations, and maximize conversion rates. Better sales and marketing performance starts with better data. Refresh, enrich & reverify your data automatically, on a schedule. Eliminate time wasted on manual data research. Build precise decision-maker lists that enable multi-touch, multichannel campaigns and cadences that deliver higher conversions and build more pipeline faster.Starting Price: $399 per month -
3
Reo.Dev
Reo.Dev
Reo.Dev helps Go-To-Market teams unlock and act on developer intent signals across the full funnel. It deanonymizes your pipeline by revealing the 80% of developers who engage with your product or docs without signing up and surfaces anonymous sign-ups (like Gmail or GitHub IDs) for better clarity. By tapping into third-party signals from GitHub, LinkedIn, StackOverflow, and Reddit, it identifies high-intent leads early in their journey. You can prioritize accounts based on Dev Funnel stage, build hyper-targeted lists at both the company and individual level (with access to 25M developers across 50K skill sets), and improve outreach effectiveness by surfacing key buying signals and personalizing messaging around high-value actions—ensuring your sales team focuses where it matters most.Reo.Dev is an AI-powered revenue intelligence platform designed specifically for developer-focused companies. It tracks developer activity across multiple platforms, identifying high-intent accounts that -
4
Outreach
Outreach
The Outreach Sales Execution Platform helps sales teams efficiently create pipeline and predictably close more deals. Outreach is the only complete platform that empowers the entire sales organization — from sellers to front-line managers, sales leadership, and ops — to create and close more pipeline. If you're looking to win more deals by personalizing, prioritizing, and analyzing sales activities, turn to Outreach. Outreach is the #1 sales engagement platform dedicated to make every sales team more effective at selling. From creating pipeline to optimizing sales workflows, Outreach helps to ensure that you achieve your sales goals. Top tools include sales sequences and dialer, sales email and tracking, outreach everywhere, sales intelligence, email and content templates, analytics and reporting, and coaching analytics. -
5
DemandScience
DemandScience
Generate Leads for a Future-Proof Sales and Marketing Funnel DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Solutions offered: • PureSyndication • PureABM • PurePush -
6
Adobe Marketo Engage
Adobe
Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer engagement and conversions by personalizing content based on buyer signals, behavior & AI to create tailored journeys for individuals and teams. It aligns strategy, messaging and execution across marketing and sales by sharing customer engagement data & insights between them; increasing sales productivity. It optimizes marketing impact through out of the box dashboards, customizable reports and multi-touch attribution. It connects new data sources without extensive IT support, creating a central hub for customer intelligence to improve efficiency, ROI and customer experience. -
7
Ortto
Ortto
Connect your data, segment your audience, deliver seamless experiences, and measure success simply. Use no-code integrations to unlock data from marketing, finance, support, sales, and product into a single customer profile to reveal actions that are important to your business. Powerful segmentation allows you to target audiences based on any combination of demographic, firmographic, behavioral, event-based and transactional data. Send the right message, to the right person, at the right time. Connect with your audiences across the entire customer journey with hyper-personalized omnichannel experiences. It’s intelligent automation that feels human. Data should make decisions simpler, not more complicated. Empower your whole team to make data-driven decisions with insightful visual analytics and reports, while custom dashboards keep your team on target.Starting Price: $199 per month -
8
Segment
Twilio
Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Per IDC, it’s the #1 CDP in worldwide market share four years in a row (2019-2022). Using Twilio Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.Starting Price: $120 per month -
9
ZoomInfo Sales
ZoomInfo
Maximize productivity, accelerate pipeline and reach the revenue potential you didn’t imagine possible with ZoomInfo Sales. Build an account universe based on your Ideal Customer Profiles and reach decision makers with the largest B2B contact database of 65M+ direct dial phone numbers and 150M+verified email addresses. Identify and reach prospects at the beginning of their buyer’s journey by tracking companies researching solutions like yours across the web. Discover and connect with decision makers from companies exploring your business website. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Build and execute multi-touch sales cadences with our native phone dialer and email tool. Shorten your sales cycle with ZoomInfo Chat, an easy-to-use, data-driven chat bot tool. Set real-time lead alerts to engage best-fit buyers or automate lead-qualifying interactions to free up your internal team. -
10
6sense
6sense
6sense Revenue AI™ eliminates guesswork and arms your revenue team with the data and visibility it needs to create and convert high-quality pipeline into revenue. 6sense Revenue AI™ drives predictable revenue growth by eliminating the expensive, time-consuming guesswork that’s plagued B2B revenue teams for decades. Make the most of every digital investment. Illuminate hidden buyer behavior. Analyze millions of data points to surface in-market accounts. Drive the right action at the right time — across every channel. Lots of companies want what you offer, but your martech systems can’t accurately detect buyer interest. This crucial, dormant data hides in what we call the Dark Funnel™. 6sense illuminates and analyzes these insights. Automate prospect follow up with AI-powered conversational emails. With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings. -
11
DailyStory
DailyStory
DailyStory, a digital marketing automation platform, brings together all the tools you need to build, manage, automate and measure effective digital marketing campaigns in a simple and easy-to-use experience. DailyStory also integrates with a variety of popular platforms from Telligent Community, Salesforce, Mindbody and more. And supports Zapier for integrating with virtually any software platform. Emails built in the DailyStory designer are automatically optimized for both desktop and mobile. Because, with more emails read on mobile devices it’s important your emails look great on mobile. We also optimize for all the major email clients such as Outlook and Gmail (to name a few). DailyStory’s reports provide insight to review delivery, emails sent, clicks opens, opt-outs, bounces and more. All reports support exporting your data to Excel or Google Sheets as a comma-separated value (CSV) file.Starting Price: Free -
12
Altcraft
Altcraft Platform
Altcraft Platform is an omnichannel CDP . Distributed as a private cloud or on-premise software. - On-premise deployment allows to customize the software to fit exact business needs. - Cloud offers an account with tariffs based on the number of customer profiles. FEATURES Collect customer profiles - Entire history of actions - Multiple resource subscriptions - Location & device information - CRM & SQL data integration - Customer profile 360 analytics Automate marketing workflow - Customer journey - A/B/n Testing Tools - Content personalization - Static & dynamic segmentation - Web & messaging events tracking - Transactional messaging - Easy, powerful email builder Communicate via digital channels - Messengers - SMS marketing - Rich mobile and web push - Banners, social & custom channels - Forms Check analytics in real time - Pixel goals - Cohort analysis - Audience growth report - Interactive conversion funnels - Summary reportsStarting Price: $300/mo -
13
Aptivio
Aptivio
At Aptivio, we’re the future of sales. Our all-in-one AI platform positions companies to achieve sustainable growth today and tomorrow. We leverage artificial intelligence to free up sales reps from mundane tasks. Aptivio helps Chief Revenue Officers with opportunity discovery, revenue conversions, unifying sales and marketing, and optimizing the selling experience. Our Buyer Intent AI platform empowers sales reps with real-time signals and actionable insights to anticipate the needs of customers before the competition. Aptivio offers seamless user experience and adoption that’s self-service and easy to instantly set up. We reveal buyer intent and sales-ready opportunities within 48 hours, tailored to your go-to-market playbook. We’re backed by Panoramic Ventures and Quake Capital and deliver sales pipeline growth to market-leading firms such as Capgemini, Tonkean, LexisNexis, and more.Starting Price: $50 per month -
14
Giftsenda
Giftsenda
Giftsenda is an international gifting platform that enables businesses to send thoughtful gifts globally with ease. It offers automated gifting tools like shareable giveaway links and email gift invites to streamline outreach and engagement. The platform integrates seamlessly with Salesforce and BambooHR, enhancing CRM and HR workflows. With Zapier and Albato integrations, users can set up triggered gifting workflows based on specific actions or events. This makes Giftsenda a powerful tool for sales, marketing, and HR teams looking to boost relationships through automation.Starting Price: $0 -
15
BigPicture
BigPicture
Our API-first approach means that you always have modern easy-to-use APIs that allow you to get up and running with powerful business data in under 5 minutes. Leverage enrichment data via our new real-time automation engine to automate your workflows. Identify companies visiting your site for Account-Based Marketing, even if they haven't filled out a form. Our Real-time Intel uses machine learning and natural language processing to take IP addresses and reveal the companies that are on your website. Spend less time generating interest, and more time working leads that are already interested. See which pages are being viewed, so your reps can tailor their outreach and pitches to what a prospect is actually interested in. You can even set which pages are high-intent pages, and we'll prioritize for those. Get instant alerts via your medium of choice (email, Slack, etc) whenever a potential prospect has shown high interest. Get your reps to act on the right prospects immediately.Starting Price: $100 per month -
16
SMARTe
SMARTe
You move faster when you have everything you need. SMARTe has accurate emails and mobiles, quick integrations, and global coverage. We have done the research work for you. Effortlessly find all the contact data you need add it to your CRM in just a few clicks and start prospecting. More time less frustration. 70% of mobile numbers are available in NA and 50% across EMEA, APAC & LATAM to make cold calling a breeze. Bypass gatekeepers and IVRs, connect on texts to have more conversations and less dialing. Build accurate lists with advanced search filters like company size, revenue, SIC, and more with accurate contact data including emails to qualify and target ideal prospects. Scale and tap into accounts with highly accurate & globally compliant data. Build prospect lists using our advanced filters. Find accurate and actionable data on your prospects to hit your quota faster. Reveal contact and company information in just a few clicks without leaving your browser tab.Starting Price: $25 per month -
17
Oliverlist
Oliverlist
Oliverlist is the all-in-one tool that allows businesses of all sizes to automate email outreach and dramatically increase their sales. Import and find professional emails via different sources on the internet, like social networks or professional directories. Plan email outreach campaigns with automatic follow-ups and automated response processing via artificial intelligence. And finally, let our algorithm help you to better choose the prospects most receptive to your offer. At Oliverlist, we’ve gone to great lengths to make sure everyone is satisfied. Import, enrich and find unlimited verified emails from LinkedIn, Google Maps and many other sources on the Internet. Automate your campaigns and quickly obtain many qualified appointments! With personalization variables, you can tailor your emails for each recipient, and give every prospects the attention they deserve. Send automated and personalized follow-ups and get more replies.Starting Price: $39 per month -
18
LeadAngel
LeadAngel
LeadAngel smart-matches incoming leads with existing accounts and distributes leads among your sales team using the most powerful & flexible lead routing and lead matching algorithm available. We as a team helps your business to drive sales with the automated lead management. The application offers data standardization, fuzzy matching, lead segmentation, Contact Routing and Account Routing and lead to account matching in a user-friendly interface with smart drag or drop options. The solutions are built with API's to help you leverage everything our platform has to offer. Eliminating duplicate leads, merge with existing contacts, and removing redundant accounts with LeadAngel’s powerful data cleanup engine and track the entire procedure with LeadAngel's reporting where each and every step is visible. Further optimize your sales funnel with tools such as auto conversion of leads into contacts if a matching account is found. -
19
ZoomInfo Marketing
ZoomInfo
Identify sales-ready leads researching relevant topics and keywords on the web. Access 65M+ direct dial phone numbers and 150M+ verified email addresses. Tailor your account universe with 300+ attributes, insights and recent activities. Launch targeted display and social advertising campaigns to prospects based on their job title, management level and department at companies showing buying intent. Target high-value accounts and buyers within your addressable market. Trigger marketing campaigns with industry-leading buyer intent signals, scoops, and technographic data. Easily plug-and-play with your CRM and marketing automation software for cross-system targeting. Entice website visitors to take action and convert to leads — from starting a conversation to filling out your form. Engage, nurture and convert more website visitors by harnessing real-time company insights and on-page behaviors. -
20
Seam AI
Seam AI
Seam AI is an AI-native account-based marketing and revenue generation platform that uses artificial intelligence to automatically capture, enrich, prioritize, and act on buyer intent signals so go-to-market teams can generate a pipeline with minimal manual effort. It monitors company- and person-level intent signals from first- and third-party sources to reveal who is actively researching products or topics, what topics they care about, and when they are in market, then scores accounts for fit, intent, and reach to help teams focus on the highest-value opportunities. Seam’s suite of AI agents conducts deep research on target accounts to validate ideal customer profile fit, enrich contact data with firmographics and persona information, and automate outreach plays across email, ads, and SDR workflows; it also supports automated prospecting, including real-time contact discovery with access to millions of verified profiles.Starting Price: $2,000 per month -
21
Cognism
Cognism
Conduct in-depth TAM analysis and build and segment data lists of accounts and contacts to drive your sales and marketing engines. Gain a competitive edge with access to fully compliant direct dials and verified email addresses. Prioritise outreach with intent data and drive efficiencies within your revenue team. Run cold email campaigns with ease. Turn strangers into prospects and prospects into customers. Supplement your outbound efforts with matched audience targeting and increased match rates on your chosen ad platforms. Track and manage key changes within accounts to identify opportunities for account expansion and upsell. With Cognism’s suite of integrations, you can enhance your current workflows with minimal friction. Unrestricted access to person and company-level data, so you always have enough prospects to go after and contact data to connect with them. Easy platform setup and integrations, so you get all this data on-demand and in the systems you work in. -
22
MaxTraffic
MaxTraffic
Sometimes all a visitor needs is a nudge in the right direction to find that perfect product, offer, or page they've been looking for. Visitors are shown bespoke messages just at the right time to keep them interested and make a purchase, thanks to MaxTraffic online behavior tracking. Give discounts or offer assistance to the leaving customers and motivate them to finish their purchase or application. Increase customer lifetime value and retention - even when not on your website, your clients will receive tailored notifications encouraging complementary product up-selling and cross-selling. Use data from your database, CRM, or recommendation engine to build custom segments to deliver hyper-personalized notifications. Use the MaxTraffic API to send out personalized messages and make sure that users receive them at the right time.Starting Price: $59 per month -
23
Bisnode
Dun & Bradstreet
Manage customer touchpoints effectively, measure feedback in real-time, enhance customer experience and gain valuable insights based on smart data and analytics. Our market-leading Risk- and Credit management solutions are tailored to your needs, regardless of whether you are a large multi-market business or a small single-market startup. Remodel your customer relationships throughout the value chain, reduce waste and enhance performance with our Analytics Services – bespoke solutions satisfying your precise needs. Regardless of whether your business needs data about individual consumers, households, companies or industries, we have it easily accessible via API’s and web services. -
24
Enlyft
Enlyft
Enlyft helps B2B companies generate better leads, close more deals, and acquire more customers - faster. Enlyfts AI-driven customer intelligence platform leverages machine learning to profile and predict the buying behavior of millions of companies worldwide, based on technology use, hundreds of business attributes, and real-time buyer intent signals. Increase sales by quickly discovering, prioritizing and engaging with prospects likely to buy your solution. Enlyft’s proprietary data platform contains real-time information on company firmographics, technology usage, buying intent signals and hundreds of additional account attributes. Leverage dedicated machine learning based models to predict future outcomes, by combining Enlyft’s comprehensive account insights with your customer history. Seamlessly integrate account insights into popular B2B Sales and Marketing platforms like Salesforce, HubSpot, Dynamics 365, LinkedIn, and more. Enrich records and keep data fresh. -
25
LinkedIn Ads
LinkedIn
Connect with over 850 million professionals on the world's largest professional network. Our ad platform has ad types to meet all your marketing objectives. Create LinkedIn ad campaigns based on the marketing goals you want to achieve. To get started you'll need access to Campaign Manager. If you don't have a Campaign Manager account, it only takes a moment to create one. Each campaign begins by choosing the objectives that matter most, across awareness, consideration or conversions. LinkedIn ads helps businesses of any size achieve their goals and reach their target market. Over 850M active professionals are on LinkedIn. Target your audience them by job title, function, industry, and more. Whether your goal is to generate leads, increase brand awareness, or even promote event registrations, LinkedIn ads can help. Control your spend with flexible pricing options. Start with any budget and stop your LinkedIn ads at any time. -
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Demandbase
Demandbase
Take a closer look at AI-powered ad campaigns with Demandbase. With Demandbase, you finally have an Account-Based Marketing platform built specifically for B2B—one that enables you to execute Account-Based Marketing seamlessly across your entire funnel. Create a target account list of companies interested in what you sell with signals way beyond traditional firmographic data: product usage, business fit, culture, budget, interests, investments and business relationships. Pinpoint internal stakeholders within target accounts across the Web. Drive interest with personalized messages and advertising speaking to their specific pain points and needs. Deliver a truly personalized experience for each visitor on your website—including headlines and site content, visuals, call to actions and downloadable assets. Help sales close deals with insights that personalize outreach and maximize the quality of conversations with customers. -
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Cyance
Cyance
The process behind Cyance is simple – identify your best fit customers using the most accurate intent signals available, understand the right time to reach them based on their behavior, and then launch effective, targeted campaigns quickly and efficiently. Cyance gives your sales and marketing team the tools they need to beat their revenue goals time and time again. Cyance is the leading provider of global, B2B intent data, delivering the most extensive reach for European geographies, combined with the ability to track and include native language searching to give broader access to European intent buyers. Our ABM platform unifies inbound and outbound demand generation and delivers more sophisticated intent signals management, including alert management and audience activation to help enterprises get a far more accurate view of buyer intent. Our ability to identify and target true intent means sales and marketing efforts can be prioritized more accurately and conversion is higher. -
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INFUSE
INFUSE
DEMAND PERFORMANCE DELIVERED Our clients are some of the most trusted B2B companies looking to identify the right performance demand strategies and craft programs that deliver on their success metrics. Since 2012, we’ve fostered thousands of business relationships by strategically promoting content through social, targeted display, mobile, and direct outreach programs, leveraging our own proprietary AI technology and first-party data. At our core, we help our clients and partners craft and optimize full-funnel demand programs that deliver the audience, buyers, and account engagement that meets their goals.
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