TransUnion TruEmpower vs. VMG DMS Comparison Chart

A complete data management platform native to Salesforce and Microsoft Dynamics. Verify, deduplicate, and unify siloed data. Execute smart single-click actions and intelligently assign any record, all within your CRM. Plauti is a Salesforce-native data management platform designed to ensure your customer data is accurate, complete, and actionable. It offers a seamless integration with Salesforce to verify, deduplicate, manipulate, and assign records automatically, empowering your teams to make faster, smarter decisions. Plauti’s end-to-end data orchestration ensures that your records are validated and routed correctly, enabling businesses to trust their CRM data at every stage of the record’s lifecycle. With Plauti, you can automate processes, maintain data integrity, and deliver better results without relying on external tools.

Hightouch is the leading Composable CDP and AI Decisioning platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading organizations like PetSmart, Warner Music Group, Chime, Aritzia, and Whoop, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization. Hightouch’s Composable Customer Data Platform collects behavioral events, resolves identities into Customer 360 profiles, builds audiences, syncs data to over 200 destinations like ad platforms and CRMs, and analyzes the results of marketing campaigns— all from the cloud data warehouse.

Frontegg is a Customer Identity and Access Management (CIAM) platform that simplifies authentication, authorization, and user management for SaaS companies. It enables developers to implement advanced identity features quickly, then shift ongoing administration to other teams. With Frontegg, Product, Infosec, and Customer Success teams can take control of key identity tasks like managing user roles, enforcing security policies, and handling customer requests, all without engineering support. Developers reduce toil and regain focus on core product work, while stakeholders move faster without bottlenecks. Frontegg supports modern identity features including SSO, MFA, role-based access control, entitlements, multi-tenancy, and audit logs. Its low-code platform integrates in days and provides a user-friendly admin portal that bridges technical and non-technical teams. Frontegg increases operational efficiency, improves security posture, and enhances the customer experience.

Guardz is the unified cybersecurity platform purpose-built for MSPs. We consolidate the essential security controls, including identities, endpoints, email, awareness, and more, into one AI-native framework designed for operational efficiency. Our identity-centric approach connects the dots across vectors, reducing the gaps that siloed tools leave behind so MSPs can see, understand, and act on user risk in real time. Backed by an elite research and threat hunting team, Guardz strengthens detection across environments, turning signals into actionable insights. With 24/7 AI + human-led MDR, Guardz utilizes agentic AI to triage at machine speed while expert analysts validate, mitigate, and guide response, giving MSPs scalable protection without adding headcount. Our mission is simple: give MSPs the scale, confidence, and clarity they need to stay ahead of attackers and deliver protection to every SMB they serve.

Auth0 takes a modern approach to Identity, providing secure access to any application, for any user. Safeguarding billions of login transactions each month, Auth0 delivers convenience, privacy, and security so customers can focus on innovation. Auth0 is part of Okta, The World’s Identity Company™. Auth0 lets you quickly integrate authentication and authorization for web, mobile, and legacy applications, with new Fine Grained Authorization (FGA) that goes beyond role-based access control. Authenticate users across all applications with a customized, secure, and standards-based single login. Universal Login connects users to a central authorization server. Credentials aren’t transferred across sources, which boosts security and protects against phishing and credential stuffing attacks. OAuth 2.0 recommends that only external user agents (like the browser) be used by native applications for authentication flows. Auth0’s Universal Login achieves this while enabling SSO.

Josys is the Automated Identity Governance and Administration (IGA) Platform designed to simplify how IT works. Trusted by IT teams and Managed Service Providers (MSPs), Josys delivers complete visibility and control over every user, application, and access permission within their identity perimeter. By automating critical workflows, including access review audits, lifecycle management, shadow IT detection, and license optimization, Josys transforms complex access policies and governance into seamless, autonomous processes that drastically reduce security risks, optimize spend, and unlock true operational efficiency.

Securden Unified PAM is a privileged access security solution that lets you discover, centrally store, organize, share, manage, and keep track of all privileged identities, passwords, keys, documents, and other identities. It helps you establish a centralized password management system, automate management with approval workflows, control ‘who’ can access ‘what’, monitor, and record all access to critical IT assets, and enforce password security best practices. The major modules of Securden Unified PAM are password management, privileged account management, secure remote access, application control, endpoint privilege management, privileged session management, and SSH key management. The platform supports compliance with NIS2, DORA, NIST, PCI-DSS, HIPAA, and ISO-IEC 27001. Installation typically takes only a few minutes, and a complete production-ready PAM can be achieved in less than a month with Securden Unified PAM.

Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. With a clean, complete data foundation, your sales and marketing teams can align territories with a full view of account relationships. Reduce internal conflict and confusion over incomplete or bad data. Strengthen segmentation and targeting. Increase personalization and the quality/quantity of marketing-sourced leads. Improve accuracy of reporting and ROI analysis.

Iris delivers flexible, integration-ready identity protection solutions that enable businesses to embed powerful security features directly into their existing digital experiences — without the cost or complexity of building from scratch. Whether you want full control or a pre-built experience, Iris offers two seamless approaches: Identity Protection API A developer-first solution that delivers Iris solutions (dark web monitoring, credit services, & much more) directly into your platform. Ideal for teams that want to fully customize the user experience while leveraging powerful protection behind the scenes. Micro-Experiences Customizable, embeddable components (“drop-in” modules) that can be added to your app or website in minutes. Perfect for quickly launching high-impact protection features with minimal development lift. Iris helps you turn identity protection into a seamless, value-added feature of your platform, driving engagement, trust, and long-term customer loyalty.

eMembership is the most powerful and flexible membership and dues system on the market. Built specifically for labor unions, eMembership is easy to configure, easy to use and easy to manage. eMembership has everything you need to effectively manage your labor union. Members, employers, contracts, dues, payment processing, invoicing, grievances, organizing and unlimited reporting. We built the first version of eMembership in 2008 to address a growing problem faced by labor unions – aging computer systems that no longer supported the organization or the industry. Our goal was to build a system that could evolve with the times. We used contemporary software and a modular design that can support the unique requirements of any organization. We host eMembership in our highly-redundant, SSAE-16 compliant data center, so we take care of hardware, software, operating systems, security patches, system monitoring, bandwidth, backups…while you focus on your core business.