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About

Our technology is business results-driven, meaning that our partners’ strategic objectives are at the core of the customer intelligence we deliver. Understand your customers at the household level. Discover behavior patterns, demographics & values so you can meet them where they are with the solutions they need most. Acquire more customers and keep them for life. Optimize channels for more effective targeting & outreach. Enroll more customers in beneficial programs like paperless billing, assess customer risk, and predict customer payment patterns at the household level. Our customer intelligence platform makes AI-powered insights accessible to business users, no data management expertise necessary. This makes BlastPoint the go-to resource for business teams who seek to better understand the people and places they serve.

About

Consumers know what they want, and they want brands to know them. To resonate with consumers and beat the competition, marketers need to ensure they are targeting the right consumers, with messaging that speaks to them, not at them. Successful marketers leverage a data-driven strategy, which goes beyond demographic data to include behavioral, lifestyle, and attitudinal information, enabling them to target and communicate with consumers on a deeper level. Experian’s easy-to-use Mosaic® USA consumer segmentation portal of 126 million households and 650 lifestyle and interest attributes empowers marketers like you to precisely target your ideal audience and communicate with them on a personal level. Mosaic’s data segments the US into 19 overarching groups and 71 underlying types, giving you the insights needed to anticipate the behavior, attitudes, and preferences of your most profitable customers and communicate with them on their preferred channels, with messaging that resonates.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies wanting an AI driven customer intelligence tool

Audience

Businesses, brands and companies in need of a solution to target consumers with precision, communicate with relevancy

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

BlastPoint
Founded: 2016
United States
blastpoint.com

Company Information

Experian
Founded: 1980
United States
www.experian.com/marketing-services/mosaic

Alternatives

Alternatives

ReSci

ReSci

Retention Science
Capillary Insights+

Capillary Insights+

Capillary Technologies
Bisnode

Bisnode

Dun & Bradstreet
Mosaic

Mosaic

Intrado
Mosaic DAM

Mosaic DAM

Original Image

Categories

Categories

Integrations

Experian Consumer View

Integrations

Experian Consumer View
Claim BlastPoint and update features and information
Claim BlastPoint and update features and information
Claim Experian Mosaic and update features and information
Claim Experian Mosaic and update features and information