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About

Automate Amazon PPC For Your Business Amazon Ads Automation to help grow your revenues, reduce work hours spent on ads management and decrease your ad costs. Take complete control of your e-commerce marketing on Amazon. Grow your revenues and reduce work hours spent on Amazon ads management with automated keywords discovery & continuous bid modifications

About

Laurence is an AI-driven advertising optimization platform focused on automating and improving Amazon PPC (pay-per-click) campaigns using quantitative models, advanced statistics, and real-time learning rather than manual rules or fixed playbooks. It continuously calculates mathematically optimal bids for tens of thousands of keywords and product targets, adjusts bids, budgets, and targets hourly, and uses reinforcement learning to adapt to market conditions, seasonality, and competitor activity. It provides full transparency for every decision, including an “Ask Laurence” AI reporting agent that explains actions and maintains a complete audit trail. Laurence’s models are designed to treat PPC as a math problem with precise bid optimization instead of heuristics, detect market trends before competitors, and avoid wasted spend from outdated manual methods.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Ecommerce Sellers

Audience

Amazon brand advertising teams and ecommerce marketers who want automated, AI-powered PPC optimization that maximizes performance and transparency without manual guesswork

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$37 a month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 4.9 / 5
ease 4.9 / 5
features 4.9 / 5
design 4.7 / 5
support 4.9 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

AiHello
Founded: 2018
Canada
www.aihello.com

Company Information

Laurence
Founded: 2025
United States
www.trylaurence.com

Alternatives

Alternatives

Perpetua

Perpetua

Perpetua Labs
CloseIQ

CloseIQ

Seller Synapse

Categories

Categories

PPC Features

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Advertising Agency Features

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Integrations

Amazon
Amazon API Gateway
Amazon Ads
Amazon Pay

Integrations

Amazon
Amazon API Gateway
Amazon Ads
Amazon Pay
Claim AiHello and update features and information
Claim AiHello and update features and information
Claim Laurence and update features and information
Claim Laurence and update features and information